Just a few tricks Keep in mind that women are high consumers. The philosophy of Peter Frost, director of Rethink Pink magazine, is correct when he says that women spend 50% more than men. When purchasing any product, 80% of the decisions relate to them, and they are also ten times better than men to recommend a product. This page ensures that women are more predictable, and that makes them better, for example, to lead an advertising campaign. Women have a high potential for growth, and innovative ideas to share, making it easier for business performance. When starting a business very well think how you want to be remembered.
Identify your customer first, tastes, habits and needs. Next, think of the brand, which will become direct characterization at this point. Remember that the world is full of products. It is important to know what your product or service makes the consumer feel the key lies in the strength of the reason why. In Mujeresempresa.com can find, for example, how Scott Bedbury, creator of the successful "Just do it" Nike, managed to increase sales by 600%, thanks to its successful formula. With a short and simple was able to impress the sports lovers.
Now, Nike will always be remembered for its slogan "Just do it." Not believe that starting a business requires much capital. Remember that in the XXI century, it is possible to have a mobile office. Operate from anywhere in the world only needs a laptop computer and the Internet. The networking is a tool that should be always present. Through it, you can interact with other people on a personal level, and develop profitable relationships. It will help to form commercial partnerships with other women and share information that can lead to success. Gender differences in the business world there are still gender differences. In Europe and Asia is clearer the disconnect between men and women in Latin America and the Caribbean. Entrepreneurial activity has been greatest in middle-income countries, where "women have contributed significantly to economic growth." Men and women have different goals for the business. However, women have certain advantages. They listen better, usually looking for alternative ways for both parties, are concerned the needs and concerns of others, more easily achieve concrete agreement, for example. The feminine touch softens and improves relationships, showing interest in the client, or anyone involved. The details are always welcome and necessary in the business. Fawcett and Feministing are sites that try to explain that men and women can no longer exist that barrier. There are many ideas to share, and should be respected by equality. Through forums and discussions you can express ideas that perhaps bothersome to others. These pages open spaces where you can analyze, influence, and comment on various topics. They spread the importance of women in the commercial world, and defending the idea of a well-deserved space in the workplace. Competition is good, provided it is healthy. Note that men and women can and should form an irresistible combination of ideas, business, and experiences. If in their plans is to start a business, it would be important to form a group of leaders, men and women. Both could provide interesting insights and perspectives to a single project. Could generate mutually beneficial trade. Go ahead and build a society where they can develop their passions and projects, and explore new opportunities in the business world. Related Stories: